A city that moves
Atlas Motors
A dealer group turned into a digital-first brand with a measurable engine behind it.
Twelve locations, twelve microsites, and a media budget spent mostly on brand terms it already owned.
Consolidate into one platform, then rebuild acquisition around real vehicle margin rather than lead volume.
Cinematic vehicle films cut for feed, a monochrome interface, and a configurator that feels like part of the film.
- /Single multi-location platform with inventory feeds
- /Google Ads restructured into margin-weighted intent tiers
- /26 vehicle films cut into 90 platform-native versions
- /Server-side tracking and profit dashboards
+187%
-38%
0.9s
“Their own work set the bar. Ours had to match it.”
Light as material